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Once Again, Barbie Faces Competition From A New Group Of Stylish Plastics [Hello Dolly]


There’s a graveyard filled with sassy plastic dreams, where stylish dolls with slightly oversized heads and/or tragic 80s denim shorts are buried beneath gravestones that read “Here Lies So-And So: She Tried To Mess With Barbie.” Barbie has been stumbling over the past few years, her once powerful pink plastic empire taking a hit as Bratz, tarted-up sass-pots your daughter could love, stole much of her thunder and a great deal of her business. Like many other competitors, however, the Bratz were eventually taken out by Barbie and her crack team of lawyers, leaving the blonde pilot/doctor/astronaut/beauty queen shaken but once again at the top of her game. The cracks in Barbie’s armor, however, are providing opportunities for new challengers to slip in and try to take her broken-like-two-seconds-after-you-get-it-out-of-that-dumb-plastic-tie-thing-in-the-box…

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Once Again, Barbie Faces Competition From A New Group Of Stylish Plastics [Hello Dolly]

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